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Bangcl Character Branding

Date : 2021.03
Client : Daekyo Educamp & Wiz School

Agency : amzstudio
Role : Character Design, 3D Design, Brand Design

방클은 방과후 클래스의 줄임말로 누구나, 어디서나, 즐거운 놀이교육을 받을 수 있도록 보편화된 가격으로 서비스를 제공하는 플랫폼입니다. 우리는 캐릭터 브랜딩을 맡아 방클에서 제공하는 교육 카테고리를 '세상'으로 설정하고, 각각의 세상에 맞는 콘셉트의 캐릭터를 개발했습니다.
 

Bangcl is short for Bangwahu(after-school) classes, and it is a platform that provides services at a universal price for anyone, anywhere, and fun play education. We designed Bangle's brand, set the education category to the world, and developed a conceptual character for each world.

Creative Director - Junkang Lee, Ingee Hong

Character Design - Junkang Lee, Kwanwoo Kim
Brand Design - Kwanwoo Kim

3D Artwork - Jay Choi

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